Header background
Blog News, Featured News, Nurses, Panel News, Pharmacist News, Physicians

Is your company seen as a leader among Canadian physicians?

Corporate reputation plays an important role in enabling companies to further differentiate their products in highly competitive markets. As a result our team sought to better understand how pharmaceutical manufacturers are currently perceived. After surveying Canadian GPs, we noticed several trends. One of which was when assessing overall pharma leadership, there was no unanimous leader. However, when asked about specific therapeutic areas, GP perceptions of leadership varied for different companies.



Comments are closed.

Share this post: