Our passion is transforming the data we collect into engaging insights.
We are a full service provider of healthcare and pharmaceutical market research solutions backed by our Leave No Stone Unturned Guarantee.
Engaging Insights
Recognized in the health and pharmaceutical market research industry for our visually intuitive and engaging story-based reports, we move the boardroom conversation from understanding to taking action.
Superior Sample
Fueled by our proprietary market research panel of healthcare professionals, our in-house field team consistently delivers more target respondents and larger sample sizes.
Industry Expertise
Since 2003, we have conducted market research in a variety of health-related areas amassing deep expertise and proprietary norms within the pharmaceutical and healthcare industry.
Supporting our research services is the MD Analytics Panel: Perspectives in Health.
Welcoming all healthcare professionals to join our panel.
Topical Polls and Industry Trends
Physicians are ready for AI. Are pharma companies ready to support them?
AI continues to gain momentum in healthcare, and physicians’ openness to using these tools has increased over the past 2 years.
Our latest findings show that while physicians are ready and eager to adopt AI tools, most haven’t yet received meaningful support from pharma companies. This has remained unchanged over the past 2 years, leaving a clear gap between physicians’ enthusiasm and the assistance available to them.
Discover the full insights in our new infographic showcasing physicians’ perspectives on AI and the untapped opportunities for pharma to help move adoption forward.
AI in Healthcare – Physicians Are Using Tools Like ChatGPT, But Concerns Remain
From quick information searches to assisting during consultations, AI tools are becoming increasingly important in physicians’ practice.
Our latest findings reveal that physicians are widely using these technologies in their practice, and most believe they’ll have a positive impact on healthcare. Yet as AI becomes more accessible, doctors are spending more time correcting patient misconceptions.
See the full picture in our new infographic exploring how physicians are adopting AI, and where caution remains.
How Do Oncologists Really View Sales Reps and MSLs?
Oncologists in the U.S. and Canada value different qualities in sales reps and MSLs. Our latest findings highlight where credibility, expertise, and engagement stand out and which companies earn the strongest recognition.
Your answers, our guarantee.