Smart Drugs: Attitudes and Public Health Implications | Health & Pharmaceutical Marketing Research | MD Analytics Inc.
Illustration of students walking on a path, one is secretly using smart drugs
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Smart Drugs: Attitudes and Public Health Implications

Smart Drugs (or nootropics) are substances used to enhance cognitive functions. Exact usage numbers are hard to find, but a recent study conducted among UBC students found that 1 in 30 students admitted using ADHD medication they weren’t prescribed for their cognitive effects. The use of Smart Drugs appears to be gaining momentum in Canada, especially among students and young professionals in high pressure situations, thereby having the potential to turn into a public health issue.

Smart Drugs infographic displaying results of a poll of Canadian doctors


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