Pharma online presence has come a long way. Physicians clearly recognize it, and many can name leaders in the space. Lilly, Pfizer, Novo Nordisk, AbbVie, and...
The COVID-19 vaccination campaign is underway in Canada. However, the pandemic has significantly altered HCPs’ practices to date. These changes have impacted workloads, patient assessments, and interactions with pharma. A year into the pandemic, a national COVID-19 vaccination campaign is underway. This begs the question, how are Canadian HCPs doing today? What do they foresee moving forward?
Read More
Our latest short survey presents the current state of HCPs’ practices in Canada and their assessment of the government’s management of COVID-19 since the start of the pandemic. It also delves into the changes in the modes of interactions with both patients and the pharmaceutical industry. Continue reading and check out our infographic to learn more about how HCPs have been impacted and what changes are here to stay.
During June 2020, efforts to stop the spread of COVID-19 significantly reduced total patient load levels for most healthcare practitioners in Canada. In March 2021, workloads are almost back to pre-COVID levels. Additionally, agreement with the Canadian Government’s management of COVID-19 has decreased. Overall, 86% of HCPs surveyed agreed with the government’s management of the pandemic in June 2020 and in March 2021, 65% agreed. See our infographic for Province-by-Province breakdown of change in levels of agreement.
Past Studies
Physicians are ready for AI. Are pharma companies ready to support them?
AI in Healthcare – Physicians Are Using Tools Like ChatGPT, But Concerns Remain
The use of AI in healthcare, such as generative tools like large language model (LLM) chatbots, has grown rapidly in over the past two years. Nearly all physicians have...
How Do Oncologists Really View Sales Reps and MSLs?
How Do Oncologists Really View Sales Reps and MSLs? In today’s highly competitive oncology market, meaningful interactions between healthcare professionals (HCPs),...
Past Studies
Pharma Online Presence: Awareness Is High, Engagement Is Selective
Pharma online presence has come a long way. Physicians clearly recognize it, and many can name leaders in the space. Lilly, Pfizer, Novo Nordisk, AbbVie, and...
Physicians are ready for AI. Are pharma companies ready to support them?
AI in Healthcare – Physicians Are Using Tools Like ChatGPT, But Concerns Remain
The use of AI in healthcare, such as generative tools like large language model (LLM) chatbots, has grown rapidly in over the past two years. Nearly all physicians have...
How Do Oncologists Really View Sales Reps and MSLs?
How Do Oncologists Really View Sales Reps and MSLs? In today’s highly competitive oncology market, meaningful interactions between healthcare professionals (HCPs),...

