The importance being placed on digital media by pharma and med tech/device manufacturers has grown over the past few years as it has become apparent that relying on the...
Over a 3-day period, MD Analytics surveyed 1,000 Canadians that are responsible for making health-related decisions. It was found that respondents are often choosing not to see a physician when health-related scenarios arise, citing self-diagnosis or lack of convenience as their key reasons. Respondents are also likely to visit a walk-in clinic instead of their family physician, with convenience again mentioned as the key reason. Findings also suggest that 1 in 8 Canadians do not have a family physician.
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Canadians don’t visit a physician for 40% of their health concerns. Two key reasons for this are: they self-diagnose their condition as not serious enough and they lack of access to a physician. Reasons given for ‘lack of access’ are: no time to go, physician had no availability and too far away. When they do visit a physician, 63% of the time it’s their family physician and 19% of the time, it’s a walk-in clinic.
13% of respondents don’t have a family physician; 36% have tried, but no physician is accepting new patients; in 26% of cases the previous family physician retired or passed away. Patients are open to technological advancements to make their physician experience more positive.
Past Survey Data
Pharma Leaders of Digital Media
While social media and digital tools have been playing an increasingly significant role in the personal lives of HCPs for many years now, use of these channels in a...
What could future physician practices look like with AI LLMs?
Artificial intelligence (AI) and large language models (LLMs), such as ChatGPT, are likely to be increasingly integrated into our healthcare systems which, in turn, may...
AI: How receptive have physicians been so far?
While artificial intelligence (AI) has been playing an increasingly significant role in various spheres of our lives for many years now, the topic of AI has jumped into...
Past Survey Data
What Digital Media do Physicians Use?
The importance being placed on digital media by pharma and med tech/device manufacturers has grown over the past few years as it has become apparent that relying on the...
Pharma Leaders of Digital Media
While social media and digital tools have been playing an increasingly significant role in the personal lives of HCPs for many years now, use of these channels in a...
What could future physician practices look like with AI LLMs?
Artificial intelligence (AI) and large language models (LLMs), such as ChatGPT, are likely to be increasingly integrated into our healthcare systems which, in turn, may...
AI: How receptive have physicians been so far?
While artificial intelligence (AI) has been playing an increasingly significant role in various spheres of our lives for many years now, the topic of AI has jumped into...